The truth is marketing your veterinary practice on social media can be stressful and overwhelming, especially if you don’t have any marketing or business experience.
There's getting to know how each social media platform works, coming up with things to post on social media, creating the posts, writing captions, understanding how engagement works, and the list can go on!
On top of that, figuring out how social media can generate clients and revenue for your veterinary practice feels like a huge hurdle to overcome on its own!
It can feel like you're throwing spaghetti on the wall just to see what will stick and get you results.
Let's not forget about the other hats you wear for your practice.
Social media is probably not your only responsibility at the practice.
As a result, social media gets placed on the back burner because everything else seems to take precedence.
Even when you get designated time for marketing and social media, you feel the weight of doing it all yourself, which is creatively draining and lonely.
Enter the blank stare into your screen as you search the internet for quick and easy post ideas to use, to check off "post to social media" from your to-do list.
I get it; I was once in your shoes.
Let me introduce myself.
I'm Cheyanne Flerx, a former veterinary assistant and clinic marketing manager who turned into a veterinary social media maven and coach.
Social Media Marketing and VetMed are my obsession, and I want to help you get out of the trenches and provide you with the tools and support you need to claim power over social media and marketing for your veterinary practice.
I have been managing social media for veterinary clinics, veterinary consultants, and industry tech companies internationally over the last 10 years. I've been honored to serve entities such as Debbie Boone, Jessica Vogelsang, VitusVet, Snout School, AAHA, CanWest, and VetHive.
While managing social media for other veterinary businesses over the years, I have been teaching and coaching thousands of veterinary professionals and businesses on how to manage social media for their practices without the aid of a third-party marketing company.
Here's the kicker: I used to STRUGGLE to juggle between my time on the floor with patients, keeping up with the clinic’s social media presence, and producing social media posts that would perform.
After dividing my time between roles for 2 years, I got burned out from the grind and started to see how to make it easier and reduce my chronic stress.
I almost left the industry.
In my search, I became OBSESSED with improving my social media skills and figuring out how to do it in less time and with less stress, all while generating better results.
I started to study what makes a post engaging, captivating, and attractive to pet owners and clients.
I researched how the social media algorithms actually work and managed the posts I was producing. I tested idea after idea, tried different posting formats, took what I learned from trial and error, and honed my craft.
I started to see AMAZING results.
My clinic’s Facebook following doubled, and clients were engaging and LOVING what I was sharing.
I could finally cut out all the time-wasting methods that weren’t serving me and focused my energy and attention on what I needed to.
I learned A LOT during that obsessive and tiresome journey, but I spent HOURS and WEEKS and invested HUNDREDS, if not THOUSANDS of dollars, into my knowledge to grow and develop the skills and knowledge I have today.
Why am I telling you this?
I want to share everything that I have learned and invested in myself with you and save you the time and money it would take you to discover what actually works on a veterinary clinic's social media and get you the results your clinic's leadership is seeking.
This is why I created Vet Social Hub!
What is Vet Social Hub?
Vet Social Hub is an all-in-one membership designed to help veterinary professionals create impactful, engaging social media content with ease. Think of it as your virtual social media toolkit—from content templates to advanced strategies and supportive guidance.
Vet Social Hub empowers you to:
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Save time and energy in your planning so you can spend more time on the things you need to do within the clinic (or spend less time during your time off working on social media).
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Keep up with and understand the latest social media trends so you can stay relevant and know what is currently working.
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Get inspired and regain creativity for your clinic's social media content so you can focus less on "what to post" and "what will work" and focus more on the results.
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Say goodbye to canned and generic social media graphics so that you can maintain your practice’s uniqueness and separate yourself from your competitors.
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Generate more engagement on your social media accounts so you can growth your presence and attract more dream clients (and retain your existing ones!)
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Feel confident in your social media efforts so you can perform your best and have more energy and joy in your role.
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Become more consistent in posting to social media so you can gain more attention from followers and encourage algorithms to work with you.
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Feel supported and connected with a community of like-minded veterinary social media managers, giving you the encouragement and camaraderie needed to excel in your role with passion and confidence.
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Here is what our members have to say about Vet Social Hub:
The Vet Social Hub membership is the monthly membership every veterinary professional needs to help them save time and energy on managing social media and marketing tasks for their practices.
In Vet Social Hub, you will get:
Regular Marketing Classes (on-demand) so you can learn how to create content that drives engagement, converts followers into clients, and improves your practice's ROI with confidence and ease.
Monthly Social Media Posting Calendars so you can post with confidence and design engaging posts without adding more stress and time to day.
Access to Cheyanne's Content Template Hub with over 1,400 templates so you can quickly create engaging posts using customizable templates, ideas, and graphics and save time based on what you need in the moment.
Monthly Co-Working Sessions and Office Hours so you can ask questions, get guidance, stay motivated, and keep up with your social media goals in a fun and supportive way.
Access to a Supportive Community so you can connect with and learn from other veterinary professionals who understand your unique challenges.
Personalized 1-1 Calls with Me (20-minute sessions) so you can get tailored advice and solutions to your specific social media needs.
Choose Your Membership Level
$47 USD a month
$470 USD each year
(You get 2 FREE months!)
Class & Training Topics You Can Expect
Members can expect a growing library of classes and tutorials to help them become faster and better at creating marketing content that gets results for their hospital.
Below is a list of planned topics members can expect to learn:
Mastering Canva |
Video Editing: 101 |
Creating Short-Form Videos & Reels |
Guide to Using Hashtags |
Post Caption Writing Skills |
Proper Stock Photo Usage |
Using AI for Content Creation |
How to Maximize the Content You Create |
How to Organize Content |
Creating Engaging Content |
and more to help you create better content! |
Please note these are subject to change, and this is not a firm list.
Here is a preview of our Monthly Calendars (a.k.a Playbooks) and templates:
Who is This For?
This membership is designed specifically for veterinary professionals responsible for managing the clinic's social media who want to elevate their marketing content and social media posts without stress or being overwhelmed.
Whether you are a Practice Owner, Practice Manager, Veterinary Tech, Veterinary Assistant, Receptionist, or are new or experienced with social media, there’s a place for you in Vet Social Hub.
If you're looking to create more intentional, engaging social media content, build a stronger online presence, and gain the accountability and support you need to stay on track, this membership is for you.
Common Questions:
Who is Vet Social Hub for?
Vet Social Hub is designed for anyone involved in managing social media for their veterinary practice, including practice owners, practice managers, veterinary technicians, veterinary assistants, receptionists, and more. This membership is inclusive and adaptable, catering to all types of veterinary practices. Whether you work in general, specialty, or emergency practices, you can find valuable resources and support to enhance your social media efforts.
What happens if I decide Vet Social Hub is not a good fit for me or I need to cancel?
Refunds are not available because this is a digital product, and you get direct and instant access to our template library. However, you can cancel any time and use your membership until the end of its term.
How often can I expect new content and resources?
Members can expect new marketing training sessions and resources each month, ensuring you have fresh content and ideas to utilize.
Will I get CE credit for completing the marketing classes?
This is something we are working to provide to our members very soon!
Where is the Vet Social Hub community hosted?
The Vet Social Hub membership is hosted on Mighty Networks, providing a user-friendly and interactive platform for all members.
Do I need to have a Canva Pro subscription to use the templates?
No! The free plan through Canva is sufficient. However, there are some beneficial features with the paid Canva plan, Canva Pro. If you'd like to learn more about what's included in Canva Pro (paid subscription), you can visit my affiliate link here.
Do I need a Canva account to use the templates?
Yes. You can use either the free or paid version. If you'd like to learn more about the different levels of Canva accounts, you can do so here.
Will the templates work for all types of practices?
Yes! Some templates on health topics are geared towards small animal practices; however, the templates are customizable and easy to tweak to fit your needs or use as a springboard for other post ideas. We strive to make the template as flexible as possible for everyone, so we provide additional notes on how practices can tailor the templates to fit their services and clientele. We are looking to include templates geared towards various practice types in the near future.
Do you offer group pricing for more than one hospital?
Please email us at contactme@heycheyanne.com to inquire about group pricing.
If you have any questions, please feel free to email us at contactme@heycheyanne.com or use the live chat button on the bottom right.